Why invest in platinum?
Platinum is one of the rarest metals, occurring at very low concentrations in the Earth’s crust. It is 30 times rarer than gold.
All the platinum ever produced would only cover your ankles in one Olympic sized swimming pool.
All the gold ever produced would fill three Olympic sized swimming pools.
New mining production is both a significant capital investment and long term commitment. It can take more than 10 years to bring online.
And yet the breadth of Platinum’s application is growing.
It is playing an active role in responding to some of mankind’s greatest challenges.
It is the jewellery metal of choice and symbolises love because of its endurance and strength.
Platinum is a premier jewellery metal and in-demand industrial commodity. It is increasingly being viewed as a precious investment asset, with demonstrable portfolio diversification benefits.